AI Prompting Guidelines

In the age of generative AI, professionals across industries are leveraging tools like ChatGPT, Midjourney, and others to boost productivity and creativity. A recent survey found 78% of organizations use AI in at least one business function, illustrating how widespread this trend has become. Below, we provide an industry-by-industry overview of how prompting can be applied, guidelines for effective prompts, and example prompts (with recommended AI tools, difficulty level, and expected outcomes).

User Experience (UX) AI Prompting Guidelines

Industry Overview

UX designers and researchers are using AI prompts to enhance design processes — from generating user personas to brainstorming interface text. A 2024 survey of UX professionals found that 83% have used ChatGPT or similar AI tools in their work. While AI isn't designing complete interfaces yet, it assists in tasks like writing microcopy (UI text), summarizing user feedback, and even creating rough design ideas with the help of image-generation tools. This allows UX teams to iterate faster and focus more on higher-level design thinking.

Prompting Guidelines

  • Define the UX Task: Clearly state whether the need is for a persona, user journey, UI text, or design idea. For example, "create a user persona…" or "suggest microcopy for…".
  • Provide Background: Give context about the product/app and users (e.g., type of app, user goals, any known pain points) to get relevant outputs.
  • Emphasize Clarity & Tone: For UI text prompts, mention that the output should be concise, clear, and in a friendly/helpful tone (or whatever suits the product).
  • Leverage Visual Descriptions: If using image AI for design inspiration, describe the style or elements you want (e.g., "a minimalist dashboard layout with dark mode colors").
  • Ethical & Accessible: Prompt for inclusive design considerations (e.g., "make sure error messages are empathetic") and accessibility (e.g., "suggest alt text for images").

Example Prompts

BeginnerChatGPT

"Create a user persona for a mobile budgeting app, including name, age, occupation, goals for using the app, and pain points."

User persona development for UX research

BeginnerChatGPT

"Suggest 3 different onboarding screen tagline options for a fitness app, each 1 sentence and motivating new users to get started."

Microcopy (taglines) for app onboarding

AdvancedChatGPT

"Analyze this user feedback summary and list the top 3 usability issues mentioned: [insert feedback text]."

UX research analysis of user feedback

AdvancedChatGPT

"Describe a concept for a landing page layout for an e-commerce site (text only), focusing on a clean UI with a hero image, three product highlights, and a call-to-action button."

Rough UI design idea described in words

BeginnerChatGPT

"Generate an error message for a failed form submission (signup form) that is polite, clear about the issue (missing required info), and suggests how to fix it."

UX microcopy for an error message in an application